I'm wondering about this too.  If I try to use the version for 9 to open X, it errors out.

Bump...

http://www.adobe.com/products/acrobat/it.html

It is very lame that Adobe release a product without the tools necessary to enable deployment of it.

Until they get off they bottoms and release the Customization Wizard, Acrobat X and Reader X are going nowhere in my organisation.

Also to swissr0acH, there are dozens of products out there that can both read and write PDF files. Adobe hardly has a monopoly.

Custom installation of Acrobat 10 (X) Professional and Standard can be done without the "Customization Wizard" by using Orca or InstEd or any other MSI editors. Here is what we did (this expands on what Ryster092 mentioned earlier):

1) Using an MSI editor open AcroPro.msi (or AcroStan.msi if you are installing Standard)

2) In the "Property" table change:

a. To suppress online registration

REGISTRATION_SUPPRESS              YES

b) To do a full installation

SetupType                                         Complete

_IsSetupTypeMin                                Complete

c) Automatically accept EULA

EULA_ACCEPT                                  YES

d) Set default PDF reader to Acrobat Pro (to set to Acrobat Reader the value is "Read")

DEFAULT_VERB                                Open

3) In the "Property" table add:

a. Add your product serial number

ISX_SERIALNUMBER                          xxxxxxxxxxxxxxx

b. Add user name

USERNAME                                       xxxxx xxxxxxxx

c. Add organization/company name

COMPANYNAME                               xxxxxxxxxxxxx xxx

4) Save it by creating another MSI, for example AcroPro_mod.msi

5) Run installation

msiexec /i AcroPro_mod.msi /qb /promptrestart

I think this gives you a good idea of how to customize your installation of Acrobat X. Modify the actually values of the fields according to your needs.

Thanks!  Looks like they just release it today too.