This is what apple officially suggests but its a crappy method because it first goes through iTunes then when the user hits the review button, it hangs and then loads the app store app, and sometimes it just crashes.

• To send customers to a specific application:
  http://itunes.com/apps/appname
• To send customers to a list of apps you have on the App Store:
  http://itunes.com/apps/developername
• To send customers to a specific app with your company name included in the URL:
  http://itunes.com/apps/developername/appname

Colin I will be using your method on my next update.

COLIN!!!!!!!!!!!! You are my hero, thank you guys for such quick replies, I am getting ready to publish an update tonight and your replies just solved the issue. It was a space issue, the forum seems to auto add spaces because I only had the one extra space, taking it out solved the problem. This is so much better than what apple recommends, going through itunes.

You can use what Apple suggest that I posted above, but thats really a bad way of doing it because it first goes to iTunes then the App store, sometimes it times out and in general the process takes too long, about 3-4 seconds, too long for the A.D.D. world we live in, so one way of doing is to just link to your app through the link you get from the iTunes Connect website.

http://itunes.apple.com/us/app/weaphones-firearms-simulator/id51764276 5?mt=8

That opens the app store to your app with the purchase in the top right, I am sure its not the ultimate way of doing it, but I have done it before with my lite apps and it works just fine.

Colin Holgate wrote:

 

Do a navigatetourl to this address:

 

itms-apps://ax.itunes.apple.com/WebObjects/MZStore.woa/wa/viewContents UserReviews?type=Purple+Software&id=514220257

 

where the number at the end is the ID to your app. You can get the ID by doing all of the submission of the app, except for the Application Loader part. By then you should have an ID number to plug in, and you do another distribution build with the link set correctly.

Colin do you know if this is no longer valid? I have been using this link structure for the last few months with no problems but testing out the latest version of my app and link no longer works, this is on iOS6, went back and tested iOS5 on a different device, same problem.

Is this depreciated or is apple fussing with the app store getting ready for the new devices today?

I had to call a web page with a redirect (window.location) to your example link to avoid getting the error about not being able to connect to the app store. That works for me, but makes the app briefly open in the browser before it opens App Store.