After trawling the net for a simple answer to a simple question, I have come here to ask you experts out there.
I am modifying an existing logo for a company. The font used in the original is Helvetica Bold.
For ease of explanation, we can assume that the company has not licensed the font at all.
My question is this:
If I purchase Helvetica Bold from linotype:
and make a logo consisting of an logo mark and logotype "IHGMISAHIC, CPL" (scrambled) using the newly purchased Helvetica Bold font.
Register the logo to be used on all company stationery and signage, etc.
Will there be any legal problems whatsoever?
YES or NO?
Thanks in advance.
That’s irrelevant. It is no longer a font, it is a logo and artwork. If you don’t convert the type to outlines (and in a logo, one always does) then anyone using the logo will either need the font installed or they must use a PDF of the logo with fonts embedded.
What about if I use the font in a web software? The website/application will be used by thousands of people - do they need to have Helvetica installed? If I use a web font kit for Helvetica - how does the license for that work?
Europe, Middle East and Africa