Can anyone offer insight into why the Folio download data within DPS Analytics differs so greatly to the App Download data within AppFigures? I understand the differences in data collection between the two and I get that the metrics are unlikely to ever match 100% but what I don't understand is why AppFigures tells me I have 1042 App downloads and DPS Analytics tells me I only have 347 folio downloads? Surely such a discrepancy has a valid explanation other than excluding download to desktop from iTunes and failure to successfully launch? Any advice or recommendation would be hugely appreciated.
that is the most biggest problem with multi folio apps. there should be
initial content included to provide a sense of the content without the need
to download a 1-gig-folio and wait for half an hour before seeing any
Thanks so much for taking the time to reply to my query. I appreciate all opinions. The following points however make this case slightly more confusing…
Based on the above, I find it hard to believe that of the 1042 who downloaded the App, well over 600 neglected to download the FREE folio.
Any other suggestions would be welcomed!
I'm definitely not an expert in this area, but keep in mind:
1) Users may start your app downloading then move on to other things and forget about it. I know I've done this with apps numerous times.
2) They may see they have to download the free folio, start the download, navigate away from the app, and then forget about it. I believe this is what Johannes means when he says it's the "biggest problem" with multi-folio apps.
3) We'll only report a folio download once the full folio has been downloaded. It's possible that your users are starting the folio download, viewing the folio as soon as enough has come down to open it (but not the full folio), then leaving the app. If they don't continue the download that partial download won't be reflected in your totals.
I'm curious then. So this is a Multi-issue App, with one folio (magazine included) Does the initial App not count as a download in the DPS analytics? If not then I agree with Neil, I think lots of people download the App "shell" then - which downloads really quickly, then they see they have another big chunky thing to download, so do'nt bother even if it's free! I have!!
What happens with single issue then? I havent looked at my analytics data for a while now, so is it just articles etc, I was sure there was an overall download figure in there! I'm off to check :-)