Not bad, Larry. But that's Univers Bold Condensed with a track of -125 to -133 ( should be customized to fit ) at 95pt. If you do not have to keep it "live" text, create outlines and move individual letters into place using the .png as a template.
1. How are you guys determining the Tracking? Are you eyeballing it or actually opening it up and looking at it someways?
2. If you wanted to describe this design technique would you simply characterize it as text that had Tracking adjusted so the letters overlap OR is there some design term for this?
3. When you said "-125 to -133 ( should be customized to fit ) at 95pt." Do you just mean it is 95pt font with a Tracking ranging somewhere from -125 to -133?
Basically just test drive it. I have Univers Condensed Bold and tried it but I didn't get quite the same results as John.
In order you know it will have to be negative tracking to get the letters to overlap. In the Character panel just play with the tracking. I did as John suggests and over layed live type over the image. I've never heard of any term other than negative tracking. Yes the font to fit the image needs to be at 95 pts and the tracking somewhere between -125 and -133. Adjust to fit.
John Danek wrote:
...If you do not have to keep it "live" text, create outlines and move individual letters into place using the .png as a template.
Doesn't need to be outlined, just click with the Type Tool between two letters, hold Alt and press left or right arrows on the keyboard to change the kerning. Doing the same when all characters are selected either with the Type Tool (highlighted) or just the text object is selected with the selection tools, then this will change the tracking.
Yes, I put tracking at -125 to -133 because -150 was too much. Ideally, you'll want to go in between each letter and adjust the tracking for each letter because some need more tracking, some need less. These are typography terms. The Tracking is determined by trial and error, inputting different settings in the Character > Tracking palette. You can micro adjust spacing between individual letters that need adjusting by using the Character > Kerning setting. I did what Larry did, I used the .png as a template. I then sized ( Character > Font Size ) the font to 95pt to match the template.