Azadi's solution is probably going to be your best bet for
maintainability, especially if you are going to have a bunch of
pageType's you want to check. You should be able to combine the
news and events case into 1 <cfcase> tag:
<cfswitch expression="#pageType#">
<cfcase value="news,events">
they get news and events code
</cfcase>
<cfdefaultcase>
they get other code
</cfdefaultcase>
</cfswitch>