My packagew contained 2 Windows disks and 2 Mac disks
Make sure you are not loading the Mac ones (someone might have pinched the Windows ones!)
In addition, once you verify that you are using the correct PC discs, you will want to also verify that you are starting with Disc 1, which is the program. It must be installed, before you install the Functional Content, otherwise the installation will fail.
I'm attempting to install using the proper Windows disks, starting with Disk 1. No luck. Nothing loads and when I click on the drive directly, it says "Insert a disc" as if there isn't one in it.
OK, we've ruled out the wrong platform for the disc.
Does your multi-drive read other DVD's fine?
Is there an updated firmware version available for it? If so, that would be my next step.
If that does not allow it to read the DVD's, then it sounds like you have faulty media. I would immediately contact Adobe, and have your invoice number handy. They should send you replacement discs.
You can also download the program from the Adobe site and just use the serial number that came with the boxed set. That should work too.
It's possible you got a corrupt disc. It doesn't happen often -- but it does happen.
Have you tried it in any other computer (even a friend's) just to see if anyone else can read it?