4 Replies Latest reply: Jun 18, 2013 6:30 PM by Bill Hunt RSS

    Who to believe.

    MD Optofonik Community Member

      From Adobe (regarding the discontinued Encore):

       

      "The trend in the video and broadcast industry is moving away from physical media distribution. The

      future is in cloud and streaming content."

       

       

       

      From Digital Entertainment Group:

       

      • "Blu-ray Disc and digital distribution continued their notable gains. Consumer spending on Blu-ray Disc jumped percent and digital distribution was up 26 percent compared to the first quarter last year."

       

      • "Sales of new release product grew 12 percent, with new releases on Blu-ray Disc climbing 37 percent. Catalog titles also performed well on Blu-ray, with an increase of 16 percent over first quarter 2012."

       

      • "The number of Blu-ray homes continues to grow, with 3.2million players sold in the first quarter (including BD set-tops, PS3s and HTiBs). Total household penetration of all Blu-ray compatible devices is close to 60 million U.S. Homes."

       

       

       

      Adobe's opinion on the matter of consumption doesn't seem to mirror the numbers.

       

      It seems that in the world according to Adobe, "The Cloud", is the end all and be all. Nothing will be owned by anyone; neither content creators nor content consumers. The tools used to create content is to be rented and controlled by corporation and those who wish to use that content will also address the corporation for permission to rent what they once could own.

       

      Options I would understand; letting content creators and consumers choose how they do business amongst themselves, but the current thinking is a bit heavy handed. Corporate group-think seems headed in an almost insidious direction whereby they want to own everything and excerise a measure of control that  borders on the sinister. A William Gibson novel come to life.

       

      Sigh, back to my CS6PL tutorials.

        • 1. Re: Who to believe.
          hamada2003 Community Member

          i wonder what changed at adobe in the past two years?

          what kind of ivy league m*r*ns have now the power at adobe?

           

          the managers should be fired.

           

          there is only one hope.... the adobe stock will suffer this year and they come to their senses again.

           

          it´s really sad to see adobe becoming such a stupid company......

          • 2. Re: Who to believe.
            MD Optofonik Community Member

            CORRECTION TO FIRST D.E.G. BULLET POINT

             

            From Digital Entertainment Group:

             

            • "Blu-ray Disc and digital distribution continued their notable gains. Consumer spending on Blu-ray Disc jumped 28.5 percent and digital distribution was up 26 percent compared to the first quarter last year."
            • 3. Re: Who to believe.
              Harm Millaard CommunityMVP

              That shows that it is a martket that is (un-)officially dead by Adobe standards.

               

              I have lost my confidence in their sanity...

              • 4. Re: Who to believe.
                Bill Hunt CommunityMVP

                BD sales of commercial titles are up, but not up to what had been projected. The sales of blank media have been down, to the point of being almost stagnent (and probably directly because of Sony).

                 

                While I do not support Adobe's decision, I can see where the various financial officers might be hesitant to keep investing in a program, that is basically a rewrap of the Roxio/Sonic AuthorCore modules.

                 

                Glad that I own the perpetual licenses to what I do, and they can have that software, when they pry it out of my cold, dead hands.

                 

                Still, with stockholders, and market shares driving things, I suppose that I cannot fault those decisions, regardless of how negatively they impact me. I have not been in the board room for any of the meetings.

                 

                Streaming delivery does seem to be the wave of the future, but deliverable media is not dead - DVD sales are actually up, though maybe not by the same percentages, that Wall Street might like?

                 

                Good luck to us,

                 

                Hunt