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It’s called an overlay for a reason. The only way to put something over an object on an overlay is to turn it into one.
In this case you can convert the text to a two state MSO with two identical states.
Set it to autoplay once.
Thank you for your help, i would be very stuck without you.
Take a look at Bob Bringhurst's DPS tips app. http://itunes.apple.com/us/app/digital-publishing-suite-tips/id436199090?mt=8
The Advanced Overlays folio has a lot more information on how to make complex overlays like this.