This question was posted in response to the following article: http://help.adobe.com/en_US/ColdFusion/10.0/CFMLRef/WSf23b27ebc7b554b66a72d1471360b6969d6- 8000.html
Joe Reinhart put me onto this. The docs here are:
a) wrong: "Sends messages to a specific channel based on the filter criteria (which is a struct).". That's the docs for something else.
b) far too superficial to be useful anyhow.
Please fix.
This is a significant new feature in CF10, so you can't really be having docs this poor.