9 Replies Latest reply on Jul 17, 2006 1:32 PM by MikerRoo

    search engines

    JohnGree Level 1
      Hi i have a website with coldfusion includes on the index page, but i am having trouble getting ranked on google

      the url is http://www.northsydneycc.com.au

      any ideas what i can do?
        • 1. Re: search engines
          Level 7
          The includes will have no effect on how a search engine sees the page,
          they have no knowledge of what is from a include and what isn't. All
          the information is combined and sent to the search engine robot client
          as one piece.

          Basic search engine optimization applies. Structure your information in
          a logical manor and use proper html hierarchy. Make proper use of
          titles, headings and paragraphs. Place your content as high as possible
          in the page, move JavaScript and CSS to separate files and link them in,
          so the head section stays as compact as possible. Add proper and
          non-spaming search terms and description meta tags.

          If you have the skills move header and navigation towards the end of
          your markup and use CSS to visually position this low search engine
          value content in it's proper place.

          Follow these basics and give yourself some time and you should see some
          improvement.


          JohnGree wrote:
          > Hi i have a website with coldfusion includes on the index page, but i am having trouble getting ranked on google
          >
          > the url is http://www.northsydneycc.com.au
          >
          > any ideas what i can do?
          • 2. Re: search engines
            JohnGree Level 1
            ok many thanks

            just one question how do you move JavaScript and CSS to separate files and link them in?

            and all content on my home page is dynamic from a database, which i need would the search engine serch dynamic content?
            • 3. Re: search engines
              JohnGree Level 1
              ok i have now taken out the javascript and css from the page but i still get no ranking

              could you please have a look at the site and tell me what i am doing wrong, the content on the page is dynamic from a database dose this make a difference?

              http://www.northsydneycc.com.au
              • 4. Re: search engines
                Stressed_Simon Level 1
                Google page rank doesn't work like that it is built up over time, and you certainly cannot make minor changes and look if this effects your page rank.

                Read this article about page rank:-
                http://www.buzzle.com/editorials/6-10-2005-71368.asp

                Also, have you even submitted your site to google? As none of your pages appear to be indexed!
                • 5. Re: search engines
                  JohnGree Level 1
                  Hi yes i have submited my site to google thats why i cant understand why i have no index, i am using cfinclude for my navigation would this make a diffrerence?
                  • 6. Re: search engines
                    MikerRoo Level 1
                    Put your web site in your signature -- on this forum and everywhere you post.
                    See Stressed Simon's posts for an example.
                    • 7. Re: search engines
                      Stressed_Simon Level 1
                      Using cfinclude makes absolutely no difference, all that does is reuse a piece of code. The HTML returned to google is the same regardless.

                      How long ago did you submit your site to google? I have seen it take as long as 17 weeks for a site that I submitted to get spidered. As MikerRoo suggested links on other sites back to your site are very important for getting your page indexed on google.
                      • 8. Re: search engines
                        Level 7
                        First of all Search Engine placement takes patience. It can takes many
                        months to work up the search engine hierarchy. But I can see some fixes
                        that may help.

                        You HTML markup is still fairly poor. You have two HTML blocks, two
                        head blocks and two body blocks, you should only have one of each. This
                        is most likely from an included that is providing an entire web
                        document, when it needs to only provide a fragment to plug into then
                        overall document.

                        Also, if you can move your header and navigation to the bottom of the
                        page, the search engines can get to the heart of your document that much
                        faster. To see this concept in action you can take a look at this site.

                        http://www.sierraoutdoorrecreation.com/


                        JohnGree wrote:
                        > ok i have now taken out the javascript and css from the page but i still get no
                        > ranking
                        >
                        > could you please have a look at the site and tell me what i am doing wrong,
                        > the content on the page is dynamic from a database dose this make a difference?
                        >
                        > http://www.northsydneycc.com.au
                        >
                        • 9. Re: search engines
                          MikerRoo Level 1
                          quote:

                          Originally posted by: Newsgroup User
                          ...
                          You HTML markup is still fairly poor. ...

                          Also, if you can move your header and navigation to the bottom of the
                          page, the search engines can get to the heart of your document that much
                          faster. ....

                          http://www.sierraoutdoorrecreation.com/



                          Ian, you do know that none of the main pages on that site validate? ;-)

                          Anyway, moving navigation to the bottom is often a poor idea.
                          (1) You want robots to find and follow those links (usually).

                          (2) Some engines are thought to rank links encountered first as more important.

                          (3) All search engines stop reading a page after a set amount of characters! So if you have a long page (admittedly not a good idea for most content) and nav at the bottom, then you may be crippling your own rankings.

                          (4) Voice browsers and alternate devices will read nav in the order encountered. If it's at the bottom of the source, then you have made your page impossibly hard for these users (claimed to be as high as 10%) to use your site. This violates usability laws that are on the books and planned.