.zxp won't launch application manager

I downloaded the adobeExchangePanel.zxp file and wanted to install it.  Windows 7 wants to know what program to use.  The instructions on this website said to use Adobe Application Manager.  It is not listed anywhere within the windows options.  I checked the properties for the program and it appears to be an applet.

I tried to launch the Application Manager first, but that did no good.  I could not find any way to tell it to open the .zxp file.

How can I get this Exchange Panel installed?

Gary.