It sounds like you are in a little over your head. Programming and Flash can be used if you want a random spin every time. After Effects can output movies of reels spinning. You could render out a movie for each possible location for each reel. And then use Flash to randomly pick a movie to play out of a pool of pre-rendered movies.
Also, have you heard of Google?
You will be a LOT better off if you speak to one of your contacts locally who does such things rather than trying to undertake it yourself from the word go. I don't see any reason why you couldn't subcontract such things.
Thank you Navarro for your response, Nop I never heard of google before lol I went there before my friend without luck it's how I ended up here. thanks again
Thanks for answering Dave, I am a small company that works off shore to the Americas, I been working with the major companies here and as far as my knowledge goes no one has been producing this type of work, I don't want to say No i cant, I am also not saying yes i can, I am doing my research part but the subcontract it's not an option for us down here in the south.
Have a good day.