Does anyone know whether Lightroom effectively writes the keywords into the IPTC field of the picture file? I'm new to LR, and I am familiar to Bridge, where keywords are effectively added to the very file, but, as keywording is so much faster in LR than in Bridge, I am afraid that the tags are not being written in the files, but only in the LR database, so I would need to export the keyworded image in order to get the keywords inside the IPTC field of the image field. Am I right? Any help will be greatly appreciated!
The keywords start out in the LR database but when you export an image you have the option of including the metadata,
You also have the option to save metadata to the files from the Menu Metadata > Save Metadata to file...
For PSD, TIFF,JPG and DNG this will write the keywords to the file. For raw files it will produce a sidecar file.
Many thanks! This has been really helpful!