Entirely depends on what ingest systems and edit suites your TV station uses and since we know nothing about that, we can't advise. Yes, staying away from non-standard Codecs is a good thing.
Which is why I asked if there were some sort of "standard" or heavily used codec as I don't know what the station uses and have my own methods of working in house.
If you don't know yourself, it's understandable, but I'm still left with the same question.
Call the station. Ask for the engineering department. They'll tell you, You can ask about media container, codec, frame rate plus horizontal & vertical resolution.
Now, if it were MY station, I'd accept 1280x720, 59.94 fps, quicktime movies in the Animation codec, with a straight (i.e. NOT premultiplied) alpha channel. Stereo audio.
That's helpful, thanks. Still leaves the "standard" question open though...
8 bit = animation QT with straight alpha
32 bit = tga image sequence with straight alpha
My "standard" is to always ask what they want. You will never look stupid if you ask. There is always a chance you would look stupid if you don't.
Thanks Rick. In my area, I see a lot of issues and non-standard ways of doing things across the board. When you see more than one station running low res YouTube .mp4 spots for their clients, you can understand why I don't trust their judgement on things. There are reasonably popular stations that still haven't transitioned to HD and worse don't seem to understand why that might be important.