Can you please tell me whether an extended license is needed if an image is used to illustrate text or on a product cover for curriculum that is for sale as an electronic download? Other sellers were told that the standard license was fine as long as 500,000 copies are not exceeded.
Generally, for the product cover the standard license is acceptable. As far as illustrating text is concerned, the answer will vary from case to case. If for example, in the educational content you used an Adobe Stock image of an animated exclamation point to flag a particularly important piece of information the standard license is OK. If however, the image is being used to provide the actual educational content then the extended license would be required.
Examples of an image being used as the educational content could be in language books in which the foreign word is placed adjacent to an image or if the content was teaching the person how to count..."How many apples do you see in the image?" That type of thing.
The best way to look at it is this, would the content make sense without the image? If yes, then usually the standard license is OK. If the image is essential to the content it is contributing to the primary value and the extended license is required.
As always, please refer to the license agreement for specific details on allowable use.
Thank you Mat. The concern for many of the curriculum authors has been that the TOU were different from DPC, but this is how I had understood it. I appreciate the clarification.