Everyone in these forums (including InDesign Secrets) helped me a lot with a recent design project I completed.
I created a 100+ page magazine.
I'm hoping to bring up something I feel I could have done way better, to get feedback on where to start next time.
Is there terminology for setting design parameters for Ads?
If so I would be using that terminology here to ask questions but I haven't found anything that focuses directly on this topic anywhere.
What is a good place to start when setting your Ad design parameters?
Here's what I made:
The magazines pages were 8.5" x 11" with a .25" bleed
Full Page: 7.5" x 10"
Half Page: 7.5" x 5"
Third Page: 2.5" x 10"
Third Page (Horizontal): 3.33" x 7.5"
Quarter Page: 5" x 3.75"
Quarter Page (Horizontal): 7.5" x 2.5"
Sixth Page: 2.43" x 5"
Sixth Page (Horizontal): 3.75" x 3.34"
How bad did I mess up?
Most of my issues came when the businesses decided to ignore the design parameters.
But then I feel as if I missed some things.
Should I be choosing whether I'll be using 3 columns for text, and other things like this before I start setting design parameters?
Where do you guys start?
What do you consider?