3 Replies Latest reply on May 19, 2016 2:17 PM by Community Member

    How to use Adobe latest Media optimizer

    krafta_baixar

      How to use Adobe latest Media optimizer

      • 0. Re: How to use Adobe latest Media optimizer
        Rahsing Level 4

        Hi,

        Media Optimizer provides a consolidated view of how your media is performing, along with tools to both accurately forecast and continually optimize your media mix to deliver peak return on your investment.

        It's main component is Audience Management. You can read up more about it here

        Regards

        Rahul

        • 2. Re: How to use Adobe latest Media optimizer
          kautuksahni Adobe Employee

          Hi

          AAM a data management platform that helps you build unique audience profiles so you can identify your most valuable segments and use them across any digital channel.

          Documentation Link:- https://marketing.adobe.com/resources/help/en_US/aam/

          Introduction Link:- http://www.adobe.com/marketing-cloud/data-management-platform.html

          I hope this would be of some help to you.

          Thanks and Regards

          Kautuk Sahni