1 Reply Latest reply on Jun 16, 2016 1:47 PM by taciac

    How to properly build non-authenticated & authenticated Visitors segments in Audience Manager?


      I've gone thru documentation of AAM and I'm still a bit uncertain how segments work in AAM.

      I'm trying to build 2 segments, first a Prospect segment that contains Visitors that does not have Authenticated Visits and then Authenticated segment that contain Visitors that have Authenticated Visits. By Authenticated I mean that have triggered certain event at leas once.

      So my segments are:

      Prospect: TRAIT Prospect AND NOT TRAIT Authenticated

      Authenticated: TRAIT Authenticated

      With this setup I get the authenticated of course, but when Visitor moves from Prospect status to Authenticated do they still stay in the Prospect segment? So does the segment only use the first event that triggered trait when Prospect is evaluated, and it just stays as Prospect segment until TRAIT TTL ends. 

      How should I do this the right way?

      Thanks for help!