I have a question regarding Audience targeting in Target Standard.
When creating audience segments in an A/B test, say for example I am trying to segment by city.
The rule I will add is say, City matches NewYork.
My question is what does the above rule mean? - Does this mean that campaign will be shown only to users when their city matches NewYork? If I want to exclude users from other cities from seeing my campaign, then should I also include City does not match Boston, Chicago etc along with the above rule?
Thanks for reaching out to Adobe Community.
As per my knowledge this means out of all the people entering the campaign only the people from New York City will be included.