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That's just a few different background images lined up in sequence. I would suggest you actually read the help and look up some basic tutorials rather than blindly diving into AE.
The type "Craftingeek" is the Stroke effect (Effect > Generate > Stroke), keyframed to create the appearance of the word writing on and the "Paint Style" set to "On Transparent".
The background is a sequence of layers (looks like six). Import six images, place them into a Comp, set the out for each one at about 1/3 to 1/2 second, select the layers in the order you want them to play, and then choose Animation > Keyframe Assistant > Sequence Layers....
No I wouldn't say key framing Nexahs1138. There is a much faster way.
Well yeah you could just drop the layers in one on top of the other and move them about.