A colleague posed a question for which I've been unable to find an answer to: Does Target have support for multiple currencies?
It appears that this feature is supported via Analytics. Does that mean we'd have to use Analytics as the reporting source in order to retrieve currency metrics?
Thanks in advance!
Good morning all,
As a follow up to my original question, considering Analytics can track multiple currencies, is it best to use it as the reporting source in Target?
Hi Brion, thanks for your question! Target allows for one currency across the whole account, whereas Analytics for Target (A4T) is the best way to get more complex currency metrics. The Analytics currency report is much more robust and allows for a currency per transaction. I found this blog post to be quite helpful on this topic. Hope this helps!
Funny that you provided that URL! I was looking at the same one while investigating.
I'll pass this information on.
Thank you Amelia!