20 Replies Latest reply: Oct 29, 2009 10:38 AM by JHughes10 RSS

    SEO Software

    malcster2 Community Member
      hello

      i have been looking around for some decent seo optimization / reporting software. i have come across software called iBusinessPro. I Am quite impressed, but it comes with a hefty price tag, especially when updates are taken into account.

      has anyone used this software, or alternatives?
        • 1. Re: SEO Software
          Newsgroup_User Community Member
          The best alternative is your brain. I've not seen a single "SEO"
          application that would justify the cost of the book of matches used to burn
          it.

          --
          Murray --- ICQ 71997575
          Adobe Community Expert
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          "malcster2" <webforumsuser@macromedia.com> wrote in message
          news:gekqos$ad4$1@forums.macromedia.com...
          > hello
          >
          > i have been looking around for some decent seo optimization / reporting
          > software. i have come across software called iBusinessPro. I Am quite
          > impressed, but it comes with a hefty price tag, especially when updates
          > are
          > taken into account.
          >
          > has anyone used this software, or alternatives?
          >

          • 2. Re: SEO Software
            malcster2 Community Member
            yeah, you're probably right. what books do you recommend?
            • 3. Re: SEO Software
              malcster2 Community Member
              or did you mean 'box' of matches?......
              • 4. Re: SEO Software
                jon@cmiwebstudio Community Member
                There is a magical formula... unfortunately it's constantly changing and only the designers of the alogorythms of each and every search engine even remotely understand them as they are different for all of them. Bottom line, software is a tool. It can help automate some of the processes of submitting and optimizing your website for the search engines, but about 90% of your success will be rooted in sheer volume of traffic, status, and links.... something a software can not do. Changing meta tags, creating clean code, using the best industry standards in your design can help, but expect no miracles. There are sites out there that are designed questionably that rank very well for niche key words.
                • 5. Re: SEO Software
                  malcster2 Community Member
                  the software in question updates their software in regards to the actual updates from the actual search engine companys. this is what caught my attention. they also guarentee a top 10 listing or your money back...which is also quite attractive.

                  this is their link
                  http://www.ibusinesspromoter.com

                  any thoughts?
                  • 6. Re: SEO Software
                    Newsgroup_User Community Member
                    > Bottom line, software is a tool.

                    Sorry but regarding SEO this is really nonsense. A site is optimized AS it's
                    built, not afterwards. SEO has nothing to do with submitting your site or
                    adding meta tags. It has everything to do with content, and semantic usages
                    in the pages in the site.

                    --
                    Murray --- ICQ 71997575
                    Adobe Community Expert
                    (If you *MUST* email me, don't LAUGH when you do so!)
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                    "jon@cmiwebstudio" <webforumsuser@macromedia.com> wrote in message
                    news:gel6fp$olt$1@forums.macromedia.com...
                    > There is a magical formula... unfortunately it's constantly changing and
                    > only
                    > the designers of the alogorythms of each and every search engine even
                    > remotely
                    > understand them as they are different for all of them. Bottom line,
                    > software
                    > is a tool. It can help automate some of the processes of submitting and
                    > optimizing your website for the search engines, but about 90% of your
                    > success
                    > will be rooted in sheer volume of traffic, status, and links.... something
                    > a
                    > software can not do. Changing meta tags, creating clean code, using the
                    > best
                    > industry standards in your design can help, but expect no miracles. There
                    > are
                    > sites out there that are designed questionably that rank very well for
                    > niche
                    > key words.
                    >

                    • 7. Re: SEO Software
                      Newsgroup_User Community Member
                      Anyone that guarantees a ranking is a charlatain. It just cannot be done.
                      They will go out of business soon....

                      --
                      Murray --- ICQ 71997575
                      Adobe Community Expert
                      (If you *MUST* email me, don't LAUGH when you do so!)
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                      "malcster2" <webforumsuser@macromedia.com> wrote in message
                      news:gel7ao$pqm$1@forums.macromedia.com...
                      > the software in question updates their software in regards to the actual
                      > updates from the actual search engine companys. this is what caught my
                      > attention. they also guarentee a top 10 listing or your money back...which
                      > is
                      > also quite attractive.
                      >
                      > this is their link
                      > http://www.ibusinesspromoter.com
                      >
                      > any thoughts?
                      >

                      • 8. Re: SEO Software
                        jon@cmiwebstudio Community Member
                        You tell me one client that sends you meta tag information while you're building it. They don't. It's almost always done after the initial construction is complete (and thank God for find and replace).

                        Again, SEO software is a tool, just like Dreamweaver is a tool. Doesn't mean it works well or not, but it's a tool to use. These software tools do help the average person with internet marketing. How? Yes, it can automate submittals to many search engines rather then manually doing it (but manually is recommended if possible). Yes, they can be used to check how many pages link to your website. Yes, they can be used to determine where you currently rank within the search engines. These are all useful things for people. Can they guarantee a #1 ranking... NOT A CHANCE. Of course, if you're targeting the keyword phrase "pink spotted elephants"... chances are it wouldn't be hard NOT to be ranked in the top 3. If you're targeting "sales", "jobs", "seo"... good luck. Without using questionable tactics to falsely boost your sites popularity, you'll lose the battle to the sheer volume of your competitors.

                        I have over 500 top 10 rankings, and many #1 ranking across the web. I use to do nothing but this for a .com company, so I can tell you that taking steps to improve your rankings do in fact work. Most people don't understand how search engines work, therefore they think there is no merit in doing SEO strategies. Search engines DO use alogyrthyms... they look for patterns, they scan your pages, they review your incoming/outgoing links, etc. There are formulas to get ranked higher. Whether the software you are considering will help you get there is another question. With that said, the best way to get ranked still involves the sheer volume of traffic, status, and links to your website.
                        • 9. Re: SEO Software
                          Newsgroup_User Community Member
                          Meta tags? You still use keyword tags? Even when the major search engines
                          ignore them?

                          > Yes, it can automate submittals
                          > to many search engines rather then manually doing it (but manually is
                          > recommended if possible).

                          You still use automated submission to SE's? Really?

                          > therefore they think there is no merit in doing SEO strategies

                          SEO strategies are important. SEO optimizing software is a myth.

                          --
                          Murray --- ICQ 71997575
                          Adobe Community Expert
                          (If you *MUST* email me, don't LAUGH when you do so!)
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                          "jon@cmiwebstudio" <webforumsuser@macromedia.com> wrote in message
                          news:gelb07$v1$1@forums.macromedia.com...
                          > You tell me one client that sends you meta tag information while you're
                          > building it. They don't. It's almost always done after the initial
                          > construction is complete (and thank God for find and replace).
                          >
                          > Again, SEO software is a tool, just like Dreamweaver is a tool. Doesn't
                          > mean
                          > it works well or not, but it's a tool to use. These software tools do
                          > help the
                          > average person with internet marketing. How? Yes, it can automate
                          > submittals
                          > to many search engines rather then manually doing it (but manually is
                          > recommended if possible). Yes, they can be used to check how many pages
                          > link
                          > to your website. Yes, they can be used to determine where you currently
                          > rank
                          > within the search engines. These are all useful things for people. Can
                          > they
                          > guarantee a #1 ranking... NOT A CHANCE. Of course, if you're targeting
                          > the
                          > keyword phrase "pink spotted elephants"... chances are it wouldn't be hard
                          > NOT
                          > to be ranked in the top 3. If you're targeting "sales", "jobs", "seo"...
                          > good
                          > luck. Without using questionable tactics to falsely boost your sites
                          > popularity, you'll lose the battle to the sheer volume of your
                          > competitors.
                          >
                          > I have over 500 top 10 rankings, and many #1 ranking across the web. I
                          > use to
                          > do nothing but this for a .com company, so I can tell you that taking
                          > steps to
                          > improve your rankings do in fact work. Most people don't understand how
                          > search
                          > engines work, therefore they think there is no merit in doing SEO
                          > strategies.
                          > Search engines DO use alogyrthyms... they look for patterns, they scan
                          > your
                          > pages, they review your incoming/outgoing links, etc. There are formulas
                          > to
                          > get ranked higher. Whether the software you are considering will help you
                          > get
                          > there is another question. With that said, the best way to get ranked
                          > still
                          > involves the sheer volume of traffic, status, and links to your website.
                          >

                          • 10. Re: SEO Software
                            jon@cmiwebstudio Community Member
                            read this page:

                            http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35264

                            Every search engine is different. Some consider it, some don't. I did this for a living for multi million dollar companies. No offense, but you're just ranting now.
                            • 11. SEO Software
                              jon@cmiwebstudio Community Member
                              OP.... I just gave you valid examples of how these software tools can be used, and how that information is of value to someone improving their SER. These software tools do help the average person with internet marketing. They can be used to check how many pages link to your website. They can be used to determine where you currently rank within the search engines. How can this NOT be useful information? They can not, however, guarantee you a high ranking without doing something outside of the bounds that the search engines appreciate... and that runs the risk of being blacklisted
                              • 12. Re: SEO Software
                                jon@cmiwebstudio Community Member
                                search engines do look at meta tags for various reasons. some consider them for rank, others don't. but they can increase your conversion ratios even when not considered.

                                http://www.google.com/support/webmasters/bin/answer.py?answer=80407&hl=en

                                quote:

                                Originally posted by: Newsgroup User
                                Meta tags?



                                • 13. Re: SEO Software
                                  Newsgroup_User Community Member
                                  Note that this article doesn't mention meta keywords at all. It suggests
                                  that you use a good meta description - but again, it doesn't imply that this
                                  will help your page ranking - only that it will be a good description on the
                                  hit list.

                                  I don't know a single major search engine that uses meta keywords - do you?

                                  --
                                  Murray --- ICQ 71997575
                                  Adobe Community Expert
                                  (If you *MUST* email me, don't LAUGH when you do so!)
                                  ==================
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                                  http://www.dwfaq.com - DW FAQs, Tutorials & Resources
                                  ==================


                                  "jon@cmiwebstudio" <webforumsuser@macromedia.com> wrote in message
                                  news:gelk1g$bpa$1@forums.macromedia.com...
                                  > search engines do look at meta tags for various reasons. some consider
                                  > them
                                  > for rank, others don't. but they can increase your conversion ratios even
                                  > when
                                  > not considered.
                                  >
                                  > http://www.google.com/support/webmasters/bin/answer.py?answer=80407&hl=en
                                  >
                                  >
                                  quote:

                                  Originally posted by: Newsgroup User
                                  > Meta tags?
                                  >

                                  >
                                  >
                                  >

                                  • 14. Re: SEO Software
                                    Newsgroup_User Community Member
                                    Well, let's be clear about what we are discussing here.

                                    1. Promoting software that is to be used after your site is built, and
                                    guaranteeing that it will improve your SE ranking is like selling snake oil.
                                    2. Nobody, including me, would deny that if you are concerned about your
                                    site's rank, it make sense to monitor its performance. Software that
                                    monitors your SE performance will only improve your ranking if YOU make the
                                    changes.
                                    3. Spending time thinking about keywords on your site is clearly a grand
                                    idea. It's critically important to have high keyword densities in title,
                                    headings, content, file/pathnames, etc. But once again, these are things
                                    that need to be done as the site is being built - not afterwards.
                                    4. Listing your site with various search engines is basically a waste of
                                    time if you have a well spidered 'seed' site. I do, and it's a benefit I
                                    sell to my clients. To get their site spidered, a link from my site to
                                    theirs is all that's needed. Once one search engine hits that link, all the
                                    rest get it in short order. For a brand new site with no seed site, then a
                                    submission to Google is all you need.

                                    Thus - do your homework, monitor your site, and eschew any 'magic' solution
                                    to search engine ranking. It doesn't exist....

                                    Make sense?


                                    --
                                    Murray --- ICQ 71997575
                                    Adobe Community Expert
                                    (If you *MUST* email me, don't LAUGH when you do so!)
                                    ==================
                                    http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
                                    http://www.dwfaq.com - DW FAQs, Tutorials & Resources
                                    ==================


                                    "jon@cmiwebstudio" <webforumsuser@macromedia.com> wrote in message
                                    news:gelhr3$98u$1@forums.macromedia.com...
                                    > read this page:
                                    >
                                    > http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35264
                                    >
                                    > Every search engine is different. Some consider it, some don't. I did
                                    > this
                                    > for a living for multi million dollar companies. No offense, but you're
                                    > just
                                    > ranting now.
                                    >

                                    • 15. Re: SEO Software
                                      malcster2 Community Member
                                      it makes sense what your saying murray, but there is nothing wrong in having your site analysed after it is built, even though this isn't ideal.

                                      there is nothing wrong with improving on an existing site.

                                      also having reports about your sites optimization can only have positive.
                                      also monitoring it's performance is a nice touch.

                                      i'm sure all the tips and tricks can be learnt without this software, but the tools included surely help streamline the processes.

                                      and obviosley spot things that have been missed.

                                      after all, what end results can you get with dreamweaver, that you can't get with notepad....
                                      • 16. Re: SEO Software
                                        Newsgroup_User Community Member
                                        > there is nothing wrong with improving on an existing site.

                                        Certainly not. If you are struggling to maintain or achieve a given ranking
                                        for your site, you must constantly twiddle the bits. In this case,
                                        monitoring software can be extremely helpful. But twiddling bits on a site
                                        that is already built without a 'going-in' sense of SEO is like locking the
                                        barn door after the horses have bolted.

                                        > after all, what end results can you get with dreamweaver, that you can't
                                        > get
                                        > with notepad....

                                        None, assuming you can hand code with the same accuracy and precision as DW
                                        does.

                                        My point is this: most (all?) SEO software is promoted with the notion that
                                        you can take a site, stir in this software, and you rise to the top ten for
                                        your chosen search terms. That's snake oil, and it's not worth the effort
                                        of even reading the hype. If you truly understand SEO (and who does?), and
                                        can target a specific aspect of software that is useful for your overall
                                        goals, then go for it. Heck, even WebPosition Gold has some value.

                                        But the notion that submitting to more search engines and adding meta
                                        keywords, and voodoo like that is one I reject as having any value. And the
                                        people who fall for it are those who are looking for software to DO
                                        SOMETHING that they didn't do when they built the site. It just won't
                                        happen....

                                        --
                                        Murray --- ICQ 71997575
                                        Adobe Community Expert
                                        (If you *MUST* email me, don't LAUGH when you do so!)
                                        ==================
                                        http://www.projectseven.com/go - DW FAQs, Tutorials & Resources
                                        http://www.dwfaq.com - DW FAQs, Tutorials & Resources
                                        ==================


                                        "malcster2" <webforumsuser@macromedia.com> wrote in message
                                        news:gemtt9$4qm$1@forums.macromedia.com...
                                        > it makes sense what your saying murray, but there is nothing wrong in
                                        > having
                                        > your site analysed after it is built, even though this isn't ideal.
                                        >
                                        > there is nothing wrong with improving on an existing site.
                                        >
                                        > also having reports about your sites optimization can only have positive.
                                        > also monitoring it's performance is a nice touch.
                                        >
                                        > i'm sure all the tips and tricks can be learnt without this software, but
                                        > the
                                        > tools included surely help streamline the processes.
                                        >
                                        > and obviosley spot things that have been missed.
                                        >
                                        > after all, what end results can you get with dreamweaver, that you can't
                                        > get
                                        > with notepad....
                                        >

                                        • 17. Re: SEO Software
                                          malcster2 Community Member
                                          yeah, i think the multi submitting, 'guarenteed top 10', and meta services are nothing more than gimmicks.

                                          what attracted me to this software was the reporting and analytical services, and also the updating services
                                          • 18. Re: SEO Software
                                            Newsgroup_User Community Member
                                            Hello,

                                            I use Google's free Webmaster Tools and Google Analytics.
                                            You can see all kinds of stats from the top queries that found your site,
                                            keyword density and links to your site to name just a few.
                                            There is a nice assortment of tools such as number of hits per day, by time,
                                            what part of the world they come from, and so on.
                                            These two tools coupled with a Web Stats package most hosts offer for free
                                            give you an incredible amount of information.

                                            Another nice feature with Google's webmaster tools is a very detailed Help
                                            section where you can learn a great deal about SEO.
                                            There's a section on design and technical guidelines, how crawls work and a
                                            number of discussion forums.

                                            Also, I like to use http://whois.domaintools.com/yoursitenamehere.com to see
                                            what the Search Engines see.
                                            It has a nice SEO text browser function that you can open and see your site
                                            as a search engine sees it, which can really open your eyes as you learn.

                                            Did I mention all this is free?


                                            Take care,
                                            Tim



                                            "malcster2" <webforumsuser@macromedia.com> wrote in message
                                            news:gen0n0$8f5$1@forums.macromedia.com...
                                            > yeah, i think the multi submitting, 'guarenteed top 10', and meta services
                                            > are
                                            > nothing more than gimmicks.
                                            >
                                            > what attracted me to this software was the reporting and analytical
                                            > services,
                                            > and also the updating services
                                            >


                                            • 19. Re: SEO Software
                                              JHughes10

                                              You cannot reply on software to do the job for you.  You need to get some knowledge buy seo an hour a day from amazon and if your really serious buy market samurai which is a genius research tool but it does not do it for you.  50% of the battle is getting links, I know this for fact.  If you get some decent links with anchor text you can top the rankings, but be wary of any guarantees.  I personally ranked number 1 for two keywords within 3 months and the keywords get searched for around 7,000 times each a month in the uk which is not bad.  Hope this helps

                                              • 20. Re: SEO Software
                                                JHughes10 Community Member

                                                Forgot to say you can outsource link building at somewhere like elance but be careful who you choose ask to see previous work and look at past comments.