Renaming Flex Builder to Flash Builder is confusing. Why the change? And Flash Catalyst... does this replace Flash Professional? When I see name changes and new products like this I get nervous that it's going to cost me a lot of extra money to keep my dev team rolling going forward (because we'll have to buy new apps that we didn't use before, or pay more money for the same old apps with new names). As much as I love Flex Builder, it hasn't been convenient or cheap for me to have to do some of my flash development in Flash (for animated or fancy graphic stuff) and most of it in Flex (for the coding productivity tools it provides). Wish there was just a single app I could use to create my custom graphics objects or animations and build my applications in. (Ideally that would be Flex with the drawing and timeline tools of flash included as a feature of Flex).