16 Replies Latest reply on Jun 26, 2010 11:43 AM by Nancy OShea

    search engines

    iconofsin14 Level 1

      What methods are there for getting your site listed on search engines

      and what it the best way to get it up very quickly?

       

      also

      sometimes you get sites like this one that list local buisnesses
      http://www.qype.co.uk/place/1097785-Mates-Hair-Design-Oxford

       

      could people please provide me with a list of these.

      thanks

        • 1. Re: search engines
          Richard_vav

          First of all you should create and submit a sitemap to the search engines. http://www.xml-sitemaps.com/ has a free sitemap generator which will crawl your site and automatically generate a sitmap which you should then upload to your website.

           

          You can register with google webmasters using this link, http://www.google.com/webmasters/, here you will be able to submit a sitemap and keep an eye on how often google is crawling your site, bing and yahoo have similar webmaster tools that you can also use.

           

          http://www.bing.com/webmaster

          http://siteexplorer.search.yahoo.com

           

          Richard

          • 2. Re: search engines
            iconofsin14 Level 1

            So are meta tags out of date

            is there any point in setting them?

            • 3. Re: search engines
              Richard_vav Level 3

              Google does look at meta tags, but the one you would expect to be of most use it now ignores, keywords, at one time that used to be probably one of the most important ways of getting your site indexed, not anymore, I think google has taken the view that the keyword tag was being abused by being over filled with keywords that for the most part weren't completely applicable.  According to one of the google webmaster help pages the only meta tags that google recognises now are:

               

              <meta name="description" content="  " />

              <title>The Title of the Page</title>

              <meta name="robots" content="  " />
              <meta name="googlebot" content="  " />

              <meta name="google" content="notranslate" />

              <meta name="google-site-verification" content="  " />

              <meta http-equiv="Content-Type" content="...; charset=..." />

              <meta http-equiv="refresh" content="...;url=..." />

               

              I would make sure that you enter a good page title and an accurate description, using your keywords for that page, I would also recommend keeping the title to under 50 characters because anything over that I think google will truncate.

               

              Richard

              • 4. Re: search engines
                BobLevine MVP & Adobe Community Professional

                It depends on what's being searched for and what the website is about.

                 

                It could take anywhere from days to never to show up in a search. More specific information about the site and what you expect folks to be searching for would be helpful.

                 

                Bob

                • 5. Re: search engines
                  iconofsin14 Level 1

                  this is the site

                   

                  http://www.fourpawscatrescue.co.uk/

                   

                  the home page and about pages explain waht it is all about

                  some of the pages are going to change frequently due to the nature of the site

                   

                  any more advice will be apreciated

                  • 6. Re: search engines
                    M.R.Biesheuvel Level 3

                    Well I think it's best to put some more content in your site...

                    • 7. Re: search engines
                      iconofsin14 Level 1

                      the owners of the venture dont have any more content to add at the moment

                      • 8. Re: search engines
                        John Waller Adobe Community Professional & MVP

                        Websites need more than two brief sentences per page to be found and to be useful.

                         

                        Ask the owners to sit down for an hour and fill that site with useful text and photos. That what search engines look for.

                         

                        Try Google for useful articles online

                        http://www.google.com.au/search?hl=en&rls=com.microsoft%3Aen-AU%3AIE-SearchBox&q=writing+c ontent+for+your+website&aq=f&aqi=g1&aql=&oq=&gs_rfai=

                        • 9. Re: search engines
                          martcol Level 4

                          I've found a book called "Building Findable Websites" to be very helpful and an enjoyable read.

                           

                          There are lots of things that contribute to improving your search engine rankings apparently and there's no easy answer but these are some of the things that make a lot of sense to me.

                           

                          First off is to write good content for people more than search engines.  Having content that is updated and fresh is a good thing.

                           

                          With your code, you need to build a site with good, clean code.  It has to have a proper structure and it helps to use tags for what they were meant for.  So <table> is for tabular data, <ul> is for a  list of items a <p> for a paragraph and so on.

                           

                          The age of your domain helps so, ranking can improve over time.

                           

                          The competition is important so if you're selling booka I imagine you will always struggle to topple Amazon!  Especially on a Google search for book seller.

                           

                          Keywords are important but not in the meta data.  Key words relate to the words/phrases that you imagine people will search on and they should be used in your headings, high up in your text content and also in your title and alt attribute.

                           

                          An important contributer is the amount of other sites that link back to your site so that gets you back to writing good content that people will want to share and bookmark but using the social networking sites s helpful.

                           

                          Having said all that, I have read books about SEO and tried to implement what I understand but the results I get on the sites I've built are hopeless!

                           

                          Martin

                          • 10. Re: search engines
                            iconofsin14 Level 1

                            The site I made has appeared on Google (at last)

                             

                            when I make changes to the site do I need to re-submit it or will google review it from time to time automatically?

                             

                            should I submit the other pages of the site as well (I only submitted the home page)?

                            • 11. Re: search engines
                              iconofsin14 Level 1

                              sometimes Google displays all of the links within a site in the google listing

                               

                              how do u get Google to do this?

                              • 12. Re: search engines
                                Nancy OShea Adobe Community Professional & MVP

                                Run your site from a dedicated web server that has the same registered server name as your domain name.

                                 

                                EXAMPLE:

                                 

                                URL: Adobe.com

                                Server name: Adobe

                                 

                                URL: Apple.com

                                Server name: Apple

                                 

                                 

                                Nancy O.
                                Alt-Web Design & Publishing
                                Web | Graphics | Print | Media  Specialists
                                http://alt-web.com/
                                http://twitter.com/altweb

                                • 13. Re: search engines
                                  iconofsin14 Level 1

                                  but thoes cost a shed load more

                                   

                                  why would they make any difference

                                  • 14. Re: search engines
                                    Nancy OShea Adobe Community Professional & MVP

                                    but thoes cost a shed load more

                                    Yes they do.

                                     

                                    why would they make any difference

                                    You would have to ask Google.

                                     

                                     

                                    Nancy O.


                                    Alt-Web Design & Publishing
                                    Web | Graphics | Print | Media  Specialists
                                    http://alt-web.com/
                                    http://twitter.com/altweb
                                    • 15. Re: search engines
                                      iconofsin14 Level 1

                                      OH yes

                                      the site in question has reached rank 2 on bing and rank 1 on Google (when the companies name is typed as your search criteria)

                                       

                                      now onto my questions

                                       

                                      search engines like Google read the text content of the sites home page
                                      do they also read the text content of the other pages and if yes how do they find these pages, do they follow hyperlinks or do they simply read all HTML pages on the domain.

                                       

                                      if they follow the links what happens if you use an old style frame set so that the links are not on the home page at all?

                                       

                                      next question
                                      Google cant read text in images, so does it read the alt tags of images instead?

                                       

                                      is it true that Google cannot read hyper-links made with Java or in flash?
                                      if yes
                                      can you get around this by sticking HTML versions of the same links inside an invisible div?

                                      • 16. Re: search engines
                                        Nancy OShea Adobe Community Professional & MVP

                                        search engines like Google read the text content of the sites home page
                                        do they also read the text content of the other pages

                                         

                                        Yes, they eventually get around to indexing the entire web site by following hyperlinks on the home page as well as links in your XML site map and possibly links from other web sites (backlinks).

                                         

                                        Google cant read text in images, so does it read the alt tags of images instead?

                                         

                                        • Engines don't put much importance on alt text, owing to past abuses by alt text spammers. 
                                        • Screen readers like JAWS read alt text aloud.
                                        • Web browsers use alt text to tell the user what's missing when images are disabled or fail to load properly.
                                        • Alt text is important to have for web accessibility reasons but it is NOT a substitute for real text and good semantic markup.

                                         

                                        Is it true that Google cannot read hyper-links made with Java or in flash?

                                         

                                        True.  On the other hand, menus that rely on JavaScript behaviors (not the same as Java) can be followed by bots if the hyperlinks are contained within the HTML code.

                                         

                                        can you get around this by sticking HTML versions of the same links inside an invisible div?

                                         

                                        Not recommended.  When you intentionally hide content from humans in an attempt to manipulate search engine results, you risk getting the site blacklisted or banned permanently by Google.  That said, there are some legitimate techniques you can use such as SWF object replacement --

                                        http://code.google.com/p/swfobject

                                         

                                         

                                        Nancy O.
                                        Alt-Web Design & Publishing
                                        Web | Graphics | Print | Media  Specialists
                                        http://alt-web.com/
                                        http://twitter.com/altweb
                                        http://alt-web-design.blogspot.com/