Often, the question of Text in Titles comes up. Here are some links to articles that might be useful.
From Adobe, Titling Tips
From Creative Cow, Titling Tips w/ the DV CODEC
The font chosen is very, very important, as Video is different, than is producing Text for print.
Hope that this helps,
This type design article might be useful too: http://www.martinmajoor.com/6_my_philosophy.html
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