All the photos are in 72 ppi, as is set in the export dialog, so it must be something else..
Yeah, but what about their effective ppi? Just try it and see...
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this (obviously) worked.. i changed it to 300 dpi in pdf export dialog and now it looks great.. but i don't understand why, if all the photos are 72 dpi (resized with crop tool, set to 72 dpi - from 300)?
thank so much, it would've never crossed my mind to set the export to 300 dpi if its not ment for print..