Track No. of times link to external site is clicked on a page

Question:

Our client strongly promotes another business on their site with a large button to click through to that business' url, which then opens in a new window. Is there any way in the reporting section of BC that our client can prove how many times visitors have clicked this link? i.e. a way that they can show how frequently referrals have come from them?

This kind of link click through tracking is obviously possible in eNewsletters - but what about on actual webpages?

Answer:

One way you could do it is by utilising the ad rotator module.

You can add the html to it then add the module code to your page and it will report on total impressions and click throughs to the link specified.

Then you can also have data on the conversion rate.

Another way would be to send your visitor to a page on your site that is redirected to the external site automatically. That way you can still track it.